Empower Guests with IP-Based Content Services through Samsung’s HE590 Hospitality Displays
As hotels seek new ways to create a differentiated guest experience, versatile displays can deliver functionalities that improve operational efficiency while delivering a comfortable at-home feel. Samsung’s HE590 hospitality display elevates the traditional in-room TV into a multi-purpose entertainment center that engages guests through a range of content while also adding ambience through a sleek, stylish design. Through integrated IP-based connectivity, hotel guests can access their favorite programming, along with mobile device-store personal content such as music and photos, and display desired content on the HE590 screen. Hotel operators additionally receive content delivery flexibility, as they can use Samsung’s LYNK REACH 4.0 solution to create and deploy custom welcome messages, promotional offers and local attraction information to specific rooms. With Samsung’s HE590 display, hotels can foster a memorable guest experience with less maintenance, labor and costs required.
Main Feature & Benefits 1: DEFINITION SYSTEM/ARCHITECTURE
Hotels can use the latest hospitality management technology to deliver a differentiated guest experience. Samsung’s LYNK REACH 4.0 fuses the benefits of its SINC and REACH hospitality technologies to offer a comprehensive content management solution. LYNK REACH 4.0 enhances the guest experience efficiency-enhancing technology and perks ranging from more information delivery channels, convenient communication options and efficient room management.
As a unified content management solution, LYNK REACH 4.0 accommodates LAN, WIFI and coaxial infrastructures to amplify hotel management, monitoring and guest service functions. Transferred by proprietary management server (PMS) and customized templates, hospitality users can create and deliver personalized service for a more memorable experience. This includes access to a range of IPTV and RF channels, applications and services mirroring what guests expect at home and on their mobile devices.
LYNK REACH 4.0 additionally enables two-way communication between hotel management and guests. The solution’s efficient remote control capability for in-room display ensures quality service delivery in real-time without in-room labor and maintenance.
With optimized network support for a variety of channels, Samsung’s LYNK Reach 4.0 helps hotels improve internal communication processes, which in turn provides opportunities to personalize guest experience.
Increase Hotel Brand and Offerings Visibility with a Welcome Video Channel
LYNK REACH 4.0 allows hotels to use Welcome Video Channels to deliver useful information to guests in a more engaging way. Through easy video upload or URL insertion, hotel managers can customize a channel list of clips showing hotel facilities or advertising special offers, local events or attractions. As a result, hotels can use up to four channels to simultaneously show targeted videos to specific public areas of the hotel, such as display in lobbies and restaurants, as well as in guest rooms. The ability to stream these promotions provides an additional revenue stream for hotels and enhances brand recognition.
Maximize Guest Access to Entertainment and Information
Samsung’s LYNK REACH 4.0 solution gives hotel managers access to a mix of IP (IPTV) and RF channels, creating a hybrid channel map capable of offering guests more entertainment and information options than available on standard hospitality displays. Through this enhanced access, hotel managers easily can compose and activate a channel bank list to meet unique guest needs. LYNK REACH 4.0’s extensive channel bank additionally allows hotels to offer specialized premium paid content available to applicable guests, creating a potentially profitable revenue source while offering guests more customized viewing options.
Treat guests with a customized, cost-efficient Home Menu
Deliver a wide array of content to guests with an enhanced Home Menu that does not require the additional purchase of a solution or installation of a network infrastructure. New enhanced features enable hotels to welcome guests with a brief video introduction along with the hotel logo before offering live TV. This way, hotels can enhance their brand without the need of an additional solution. Guests can conveniently view resources such as the time, date and hotel information, and access frequently used TV features in user mode. The customizable Home Menu reduces the cost burden for hotels that lack the budget for an additional solution while simplifying Home Menu creation with a solution-embedded Hospitality TV.
Protect content with advanced DRM technology
Samsung LYNK DRM technology provides a safe and cost-effective alternative to traditional hardware-based content protection systems. The solution allows encrypted live channel and VoD content to pass securely and display on hotel TVs. A software-only implementation, LYNK DRM technology reduces the need for additional equipment and provides quicker recovery for Conditional Access System (CAS) problems. To help ensure system reliability, coverage extends to the enlargement of head-end equipment for cable operators.
Leverage H. Browser with powerful Samsung support for customized, interactive solutions
H.Browser delivers the superior in-room entertainment and customized content management services that today’s hotel guests expect, along with interactive web services. With H.Browser, hotels do not need to purchase, install and maintain additional hardware such as VoD set-top boxes (STBs). As an IP-based open platform, H. Browser enables Systems Integrators (SIs) to provide fully customizable web browser solutions that deliver premium interactive services and features for both free and VoD content. Because H.Browser is based on Internet programming languages such as HTML5 and Java Script®, SIs can easily develop and quickly deploy robust, customized hotel solutions. Solution development is made possible by Samsung technical support, Samsung's advance display hardware, and Samsung's collaboration with SIs.
Extend Content Viewing Arenas through Wireless Device-to-Display Connectivity
Samsung’s HE69X displays elevate the guest experience by serving as an in-room, multi-device entertainment hub equipped with a host of customized viewing features. The displays’ integrated Software Access Point (Soft AP) functionality provides 40Mbps of wireless bandwidth supporting up to four mobile devices within a two-meter range. Once connected, guests can transfer personal content, including music, movies and photos, from their mobile devices for viewing on the larger display screen. The HE69X’s screen mirroring and Digital Living Network Alliance (DLNA)® capabilities ensure that mobile content configures smoothly to the display without distortion or restriction. Conversely, Smart View TV-to-mobile transferability enables guests to clearly view TV content on their mobile devices. The HE69X’s wireless design offers guests greater content interaction flexibility without reducing picture quality or access parameters, giving hotels an extra edge.